At least for me. Yet another 5% price increase is on its way, looks like the new navtimer will retail around 10k !!! know thats nuts when you think about the watches you can get for 10k. The superocean abyss will start around $3,500 now. the only good thing is that those of us who already own some breitlings should make the used prices also increase. i guess this increase is do to are weak ass dollar, breitling is not the only company to do this. It looks like most high end watches will soon be out of the reach, at least for me in terms of buying new. Steve